Yt BHai

For over 5 years, YT Bhai has been assisting companies in achieving their financial and branding objectives. YT Bhai is committed to being a values-driven digital marketing agency.

LATEST NEWS
CONTACTS
Published
November 12, 2013
Category
Development
client
360 Marketing
360 marketing

01. The Challenge & Solution

O

360 Marketing approached Yt Bhai with a vision to establish a robust online presence that could effectively reach and engage their target audience. They faced several challenges typical for startups, such as deciding on the right marketing strategies, understanding the costs versus returns of SEO, and navigating through the complex terminologies of digital marketing.

One of the main concerns was whether to invest in SEO, considering its initial costs for planning, website design, programming, and strategizing. However, we at Yt Bhai assured them that SEO is not only less expensive than other online marketing approaches but also offers higher returns compared to techniques like social media marketing, pay-per-click advertising, and email marketing.

“I cannot give you the formula for success, but I can give you the formula for failure.
It is: Try to please everybody.”
– Herbert Bayard Swope

360 mareketing
360 marketing

02. Working Process

To address the challenges, we embarked on a comprehensive approach that included:

  1. Website Design and Development:

    • Created a user-friendly, aesthetically pleasing website that aligns with 360 Marketing’s brand identity.
    • Ensured the website is responsive, providing an optimal viewing experience across all devices.
  2. Programmatic SEO Implementation:

    • Conducted thorough keyword research using tools like Google Keyword Planner to identify valuable keywords.
    • Structured and optimized the website content to rank higher on search engine results pages (SERPs).
    • Implemented off-site SEO strategies to increase the website’s visibility on external pages and social media platforms.
  3. Content Strategy and Social Media Marketing:

    • Developed engaging content to post on social media platforms like Facebook and Twitter, driving traffic to the website.
    • Promoted the website and its services through targeted social media campaigns to attract and retain customers.
  4. Email and Digital Marketing:

    • Designed and executed email marketing campaigns to build relationships with potential clients and keep existing clients engaged.
    • Leveraged digital marketing strategies to enhance online visibility and brand recognition.
  5. Analytics and Performance Monitoring:

    • Utilized Google Analytics to track website performance, understand market trends, and analyze competitor standings.
    • Provided regular reports to 360 Marketing, highlighting key metrics and insights to inform future marketing strategies.

03. Perfect Result

The implementation of these strategies resulted in:

  • Higher Search Engine Rankings: The website consistently appeared on the first page of search engine results for targeted keywords, increasing visibility and attracting potential customers.
  • Increased Website Traffic: There was a significant boost in inbound traffic, providing more conversion opportunities and promoting the marketing of 360 Marketing’s products and services.
  • Enhanced Brand Awareness: Regular appearance on SERPs and active engagement on social media platforms increased awareness of the 360 Marketing brand.
  • Better ROI: SEO and other digital marketing strategies proved to be cost-effective, offering higher returns compared to traditional marketing methods.

At Yt Bhai, our team of specialists consistently delivers outstanding results by combining creative ideas with vast experience. We help our clients build sustainable, meaningful relationships with their customers by engaging them with their brand through various digital marketing strategies.